Finance

Business finance is the lifeblood of SME growth and development. Be seen where business owners are searching


58%
of SME decision-makers say access to external finance is moderately to extremely important to business performance (1)


69%
of SME decision-makers intend to increase or take on new business finance facilities in the next 12 months (2)


71%
of SME decision-makers feel they need more information on the finance facilities available to them (2)

(1) The My Business SME Insight Survey 2016
(2) Business Consumer Sentiment Survey 2016

Access to finance is critical for SMEs and business decision-makers. The barriers to accessing finance can stunt business growth and create excessive emotional and financial strain.

SMEs and entrepreneurs have traditionally used family finance to fund their businesses, or relied on credit cards to get started or see themselves through periods of tighter cash flow. Businesses at a more advanced stage typically turn to overdrafts or lines of credit to cover short-term cash flow challenges or accelerate business development.

Fortunately, a raft of new financing options is emerging, empowering both large and small businesses to grow.

Spike connects the providers of business finance directly to the consumers of business finance – helping advertisers engage, persuade and promote their business finance solutions at a time when business decisions are being made.

Business decision-makers are also an attractive target market for consumer finance – such as residential mortgages, credit cards and car financing.

Spike is the perfect promotional platform for financial institutions and other finance providers that offer:

  • Short-term finance
  • Small business loans
  • Overdrafts and lines of credit
  • Credit cards
  • Fleet finance
  • Leasing finance
  • Hire purchase and asset purchase finance
  • Peer-to-peer lending
  • Residential and commercial mortgages
  • Invoice discounting and factoring
  • Trade finance
  • Mortgage and finance broking services

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