October 24: Spike wins the 'Publisher innovation award' at the Australian Magazine Awards!

About Spike

Spike is a content discovery platform that drives content recommendations to your target audience, helping to amplify your message and connect with customers

Targeted audience

TARGETED AUDIENCE

With exclusive access to top media brands, websites and distribution platforms, Spike connects a sophisticated audience of business owners, decision makers and high-net-worth individuals – offering unparalleled engagement of your potential customers.

Multi-platform connectivity

MULTI-PLATFORM CONNECTIVITY

As well as connecting customers to your content on premium websites, Spike delivers targeted outreach campaigns via one of Australia’s most-engaged databases of business consumers. This offering provides daily email touch points right into our audiences inbox, unavailable on any other network.

Instant scale

INSTANT SCALE

Promote your content to your target audience as frequently as you want – and watch your traffic soar.

Targeted audience

POWERFUL RECOMMENDATIONS

Target your content recommendations to our key demographics.

Maximum ROI

MAXIMUM ROI

Tailor your campaign for success. Competitive CPM and CPC solutions all available to supercharge your campaign investment.

Get in touch

Testimonials

Richard Sroka

Richard Sroka
Marketing and Communications Manager, Rivkin

Spike has been a refreshing new content distribution network for us. The level of service is exceptional and our account manager Jo is always a phone call away. We’ve also experienced a 30% decrease in CPL since we’ve started using Spike’s extensive network. Thanks guys!

Vivek Sood

Vivek Sood
Marketing Executive, DG Institute
 

DG Institute have been thoroughly impressed with the Spike network. David, Jo and the Spike team are an absolute pleasure to deal with, and our results have been outstanding. We look forward to continuing our partnership with such an effective team and product.

Kirsty Lamont

Kirsty Lamont
Director of Marketing and Communication, Mozo

Spike’s premium native network has allowed Mozo to access a super engaged new audience with seriously high conversion rates. Our campaign conversion rate on Spike is 123% higher than our next best native network.

Get in touch

Get connected with Spike

Spike is the ideal platform for any brand or business looking to connect with new customers and prospects, and help them discover interesting content.

Media buyers and agencies

Media buyers and agencies

Spike offers a cost-effective, highly-effectual platform to connect your clients with an audience of business owners and high-net-worth individuals that are traditionally hard to capture via a single channel. Start now.

Small-to-medium businesses

Small-to-medium businesses

Spike can affirm your product and service credentials, create engagement and cultivate new relationships with potential customers. Create your campaign directly using our simple interface.

Big businesses and major brands

Big businesses and major brands

Spike is a powerful vehicle for large corporates and major brands to connect with business consumers.

Public relations, content creators and communications firms

Public relations, content creators and communications firms

Spike is a unique tool to supercharge the reach of the content you create for your clients – proactively connecting it to the audiences you want to reach, engage and influence.

Get started

The Spike Network

Exclusive access to one of Australia’s largest private networks of professionals, which provides a trusted to a unique and industry specific network of individuals, entrepreneurs and business owners.

Highly engaged

HIGHLY ENGAGED

The Spike network is composed of highly specific industry based news and industry information publications, making them daily hubs for experienced professionals.

High touch points and frequency

HIGH TOUCH POINTS AND FREQUENCY

Momentum Media has always focused on the consistency and frequency of multiple touch points for content without saturating and overexposing readership - including websites, bulletins and emails. Spike now uniquely sits across these touch points.

Trusted and respected brands

TRUSTED AND RESPECTED BRANDS

The key to the success of Spike is the success of our brands. Spike content immediately benefits from association with some of Australia’s most successful and trusted industry brands.

Channel diversity

CHANNEL DIVERSITY

One of Momentum Media’s key drivers of success is the range of channels with which the network is coordinated across. Spike focuses solely on digital publications and their correspondence with readership, whilst the power of the network is reinforced by events, networking platforms and profiles, podcasts and surveys.

Content focused

CONTENT FOCUSED

Part of Spike’s exclusive agreement with Momentum Media is its content focus. Momentum Media’s network focuses exclusively on providing useful content across a range of mediums. Spike’s unique native advertising framework adds to this content stream, with our team ensuring your content’s viability and success.

Get in touch

Our Audience

The Spike audience represents one of Australia’s largest private networks of business professionals and high net worth individuals.

Largest Private Network

Spike’s exclusive access to a private network of business professionals cannot be underestimated. This audience is hyper specific in its industry and interests. Australia’s decision makers tune in to Spike’s network of publications.

Content Consumers

Our audience relies on Spike’s network of publications to stay up to date, and are characterised by their intention to consume content and to look for their next potential business opportunity. This shows thorough consistently high levels of engagement with our communities. It also translates into better performance of our ads across the Spike network.

With billions of impressions served, and outstanding performance within our network consistently proven, the Spike audience engages to understand and invest in new products and ideas.

How Spike works

1

Select your reach

Spike offers you full control of your campaign. Choose your method of delivery - with CPM, CPC and CPL options and set specific campaign budgets for complete control.

Select your reach

2

Best practise content

Ensure your content is perfect to engage with Australia’s premier business audience, with our step by step guides, and full review of content by our accounts team.

Choose your targets

3

Upload your creative

Through a simple, user-friendly interface you can control your campaign messages – with full flexibility to add images, text and links to your approved content.

Upload your creative

4

Prepare for traffic

Once your campaign is underway, live reports are accessible via your personalised dashboard.

Prepare for traffic
Get started

The Spike difference

Spike makes it simple to connect your content – such as blogs, articles, video or sales campaigns – to audiences via cost-effective CPM and CPC models.

Unique reach

Unique reach

The Spike content discovery platform is an Australian first – helping you to connect your content with highly-engaged, award-winning communities of business consumers and investor-savvy high-net-worth individuals.

Business-focussed

Business-focussed

Spike is the ideal vehicle to connect any business that sells goods or services to other businesses. This powerful B-2-B model ensures your content and marketing messages are connected to business owners and business decision makers across business-centric, targeted media platforms.

Push and pull recommendations

Push and pull recommendations

Not only does Spike make content recommendations on web platforms, it also proactively drives recommendations via targeted daily newsletter campaigns – leveraging the power, engagement and connectivity of some of Australia’s most successful business media brands.

Content that connects

Content that connects

Use the Spike platform to promote interesting content that informs, engages and persuades. Content can include any article, podcast, presentation, blog, video, slideshow, research paper or report.

Amplify your content with Spike

Spike can connect your content and marketing messages to your target audiences via desktop, tablet and mobile-optimised platforms.

Premium websites

Premium websites

The Spike Promoted Stories module delivers content recommendations on leading digital business platforms, helping web visitors to discover interesting content while they are engaged with business content.

Targeted newsletters

Targeted newsletters

The Spike Promoted Stories module delivers content recommendations and suggestions direct to a highly-targeted audience of business owners, decision makers and high-net-worth individuals. This platform offers brands and marketers an unrivalled distribution platform that is unavailable via any other content network.

Remarketing

Remarketing

The Spike Remarketing module provides a key touch point to engage our exclusive audience. This carefully curated network broadens the opportunity to showcase your content across multiple settings and placements.

Get started

Tailor made solutions

No matter what your end goal is, Spike has a tailored solution for you.

Spike Creative can help to kick start your campaign.

Our team of content and digital marketing experts can create your content as well as your ad, with headline and image optimisation.

The Spike team’s experience in producing and understanding what works can be the difference to your campaign. This all boils down to boosts in your ads engagement and conversion rate.

Whatever the intent, our publishers live by the mantra of timely, relevant and useful information, ensuring our audience appreciates your content.

At Spike, we help design specific goal based, targeted outreach campaigns for:

  • Lead Generation
  • Sales
  • Engagement
  • Lead Nurturing
  • Brand Awareness
  • Customer Retention/Loyalty
  • Customer Evangelism/Creating Brand Advocates
  • Upsell/Cross-sell
Spike advertising categories

Categories

FINANCE
INSURANCE
TRAINING & DEVELOPMENT
ADVICE
UTILITIES
MARKETING SERVICES
PROPERTY & INVESTMENT
IT & COMMUNICATIONS
BUSINESS EQUIPMENT & CONSUMABLES
FASHION & APPAREL
COMPUTERS & ELECTRONICS
TRAVEL
SOFTWARE
BUSINESS SERVICES
OFFSHORING
AUTOMOTIVE
Contact Us Now
Find out more about the Spike Native Network and get your campaign running today.

Jo Cronolly
National Sales Manager

+61 2 8045 2087
[email protected]
joanne.cronolly

Leave your details and we will get in touch within 24 hours.

Blog
All the latest updates from the Spike Native Network
Spike's Ultimate Guide to Ads

The Ultimate Guide to Headlines, Images and Spike Ads

If you want to capture the attention of your target audience, you need to recognise that your campaign’s use of imagery and titles are just as important as the actual

May. 17, 2018 by

Brand Awareness at the barber

Brand Awareness: Our top 3 tips to ensure your audience relates

When it comes to brand awareness, the ultimate goal of every business is for their brand to be so well-known that it falls amongst the ranks of proprietary eponyms such

Mar. 13, 2018 by

better content

8 ways to create better content targeting your audience demographics

“High-quality” and “compelling” get thrown around a lot when it comes to describing the type of content you should be creating. But what do these words mean? With so many

Feb. 26, 2018 by

Marketing strategy using your content

What makes content marketing such a powerful digital marketing strategy.

There are different types of digital marketing, and the decision which one to leverage depends entirely on what your business’s goals are. Want to increase search traffic to your business?

Jan. 30, 2018 by

Creativity Drain - Keep Your Ideas Fresh

Overcoming Creativity Drain: How to Keep Ideas Fresh

We’ve all been there. Staring at a blank screen for what seems like hours, trying to come up with an amazing advertising angle, but every idea sounds terrible. There is a

Nov. 28, 2017 by

PODCAST: The Cross-section of product as a marketing tool

PODCAST: The Cross-section of Product as a Marketing Tool

In this episode of the Spike Podcast features Angus McDonald of Hubspot. The success and focus of Hubspot’s content production strategies have fuelled the company’s impressive growth over the last

Nov. 22, 2017 by

PODCAST: The Cross-section of product as a marketing tool

PODCAST: Video content in 2017 and beyond

The Spike team is very excited to launch our new Podcast. The Spike Podcast is Australia’s guide to exceptional content marketing. In each episode, the team interviews leading content industry

Nov. 7, 2017 by

Native Advertising Revenue is Rapidly Growing: No Signs of Slowing Down

Native Advertising Revenue is Rapidly Growing: No Signs of Slowing Down

Native Advertising Revenue is Rapidly Growing: No Signs of Slowing Down Without a doubt, native advertising is the way to go if you want your ads to be seen without

Oct. 18, 2017 by

Writing compelling content that educates your audience

Writing Compelling Content that Educates Your Audience

Writing compelling content that educates your audience These days, people know what they’re being sold to and it’s probably not surprising to know that they don’t like it. This doesn’t

Oct. 6, 2017 by

Rich Media: Mix it up!

Rich Media: Mix it up!

The days of traditional content delivery methods are coming to an end. More often than ever, people will skip right past anything that doesn’t immediately hook them in.   People

Sep. 15, 2017 by